The window decal at the tween store, Justice, reads “Just for Girls.” Justice and their parent company Ascena Retail Group may be reconsidering that slogan after the amazing experience a Mom had with her gender non-conforming son at the Justice store in Raleigh, North Carolina (at Poyner Place behind Triangle Town Centre). Yes, you read that right. This amazing experience happened in the land of the HB2 law, North Carolina.
We’ll let Mom’s perfect letter explain what happened:
This weekend you made a little boy’s dreams come true.
My 10-year-old gender non-conforming son has been wanting to shop at Justice since he was 4, when he would tag along with his big sister shopping for clothes. After about age 11, she outgrew Justice and we hadn’t gone in the store for years. He ended up always begrudgingly trying on clothes from the boys departments along with his older brother. But he hated it. He avoided trying on clothes at all costs. Back-to-school shopping was a chore he dreaded to the extreme.
Every time we made a trip to your neighbor store, Target, my son would longingly look in the windows of Justice and say, “I wish I could shop there.” But we never went in. There was just something off-putting about those words on your window, reading, “Just for girls,” that kept us away time and time again. My son doesn’t identify as a girl, at least he hasn’t for as long as he has been able to communicate, although he has always acted like a stereotypical girl, played exclusively with stereotypical girls toys, and has almost exclusively female friends.
We’ve all been on a journey to understand his gender non-conformity, but finally my husband, myself, and my 2 older cisgender children are all on the same page, and we’re just looking for ways to support our gender creative, in transition, born-male child. He may one day be LGBTQ+. He may not. We’re open to whatever, as long as he’s happy, true to himself, and not hurting anyone.
Well, this year I was planning a trip with my son to Justice over Spring Break for some much wanted “sparkly” clothes. All excuses aside, I was going to take the plunge. I was literally planning on going the day after HB2 became NC law, March 23rd.
This new law would ban transgender people from using public restrooms, showers, locker rooms, and changing rooms that aligned with their gender identity. For example, a trans man who has a full beard, the build of a man, the voice of a man due to hormone blockers and testosterone injections, dresses like a stereotypical male, and for all intents and purposes appears very masculine would now be legally required to use the women’s restroom, if he has not had “bottom surgery,” or wasn’t assigned male at birth. And vice versa – trans women who haven’t had bottom surgery are legally required to use men’s facilities.
Instead of going to Justice that day, I ended up glued to my laptop, trying to understand what to make of this new, horrific anti-trans, excruciatingly discriminatory law based on hyped up fears over a “potential” crime that has never actually happened. I wondered what this meant for my son’s future, especially if he ends up transitioning to female.
The summer came and went. My son settled on “boys” back to school clothes, and 2 pairs of “girls” Twinkle Toe sneakers, along with a hot pink, peach, and purple backpack, and pink lunchbox shaped like a purse.
I mentioned my son’s Justice wish to a support group I lead for parents of gender non-conforming and trans children. I wondered out loud whether a clothing store that touts itself as “just for girls” would be open to a boy trying on their clothes. I wondered whether they’d have a legal right to deny my son entry to a female dressing room.
Thanks to a hero mom, Lisa, all the vetting out was done. She physically went to your store, spoke to Stephnie, the store manager on duty, and asked questions from, “Would you let a boy try on clothes here?” to “What would you do if another customer made rude comments to a little boy looking at or trying on clothes here?” And much more.
Lisa reported all good news back to our group. The store manager assured her that “everyone is welcome at Justice,” and any rudeness or discrimination from fellow customers would not be tolerated. She spoke of how Justice’s parent company, Ascena, helped donate without question after the Orlando massacre at Pulse Nightclub. We definitely had an advocate at this store.
Then, another hero friend, Hannah, sent my son a Justice e-Gift card that I could use right from my phone. It was then a done deal. We were going shopping.
My son wanted to go immediately, but we had to get to school and it was 7:15 a.m. on a Tuesday. I told him, “maybe Friday.” So Friday afternoon at 4:45, I was leaving work and I decided to call the store to make sure our advocate, Stephnie, was working. She was, however, she stated her shift was over at 5:15, but that the girl taking over after her was just as welcoming.
We rushed to get there, and just around 5:10 arrived. There were no other customers in the store. My son’s eyes were huge and overwhelmed with possibilities. Stephnie came right over to greet us didn’t bat an eyelash, and basically took on the role of my son’s personal shopper for the evening.
After getting a feel for what colors, textures, and patterns he liked, Stephnie showed us several possibilities, from sequined mini skirts to slim jeggings. My son LOVED them all. We went to the changing room, and my son couldn’t get those clothes on fast enough. Once that first outfit was on, he posed and admired himself in the mirror, spun around in circles to see the skirt poof out, and studied himself from all angles in every possible combination of outfits. It was pure joy. My son dropped his frequent doom and gloom look and suddenly sprang to life in these clothes. There was no denying he became a different, more confident, and happier child when wearing pretty things.
I was blown away by the fact that Stephnie stayed well-past her shift’s end, just to continue working with us. She made my son feel beautiful and totally free of judgment. I want to thank her for that precious, precious gift. I rarely get to see my son being his full potential, his absolute true self in public. She encouraged that and even helped bring it out. I felt so much hope for the future.
We left the store 2 hours later with 2 full bags, and I snapped a picture of my son standing by the store window that reads, “just for girls.” He was clutching his 2 bags of new clothes, standing beside those words, and challenging the notion of “just for girls.”
I will leave you with a few pictures I took of some of his new outfits. Please look at his smile. It is as genuine as it gets. I think his cheeks hurt from smiling so much when we left.
I want to say an extra special thank you to Ascena Retail Group, and to the Raleigh branch of Justice, at Poyner Place behind Triangle Town Center. I want to say a super-duper thanks to store manager, Stephnie, who went waaaaay above & beyond, and gave my son a safe place for 2 hours of his life that will no doubt impact his future in a big way.
Thank you, thank you, thank you.
Martie Sirois, parent of a gender non-conforming 10-year-old boy transitioning to become someone even more beautiful than he already is.
Tags: Ascena Retail Group, gender non-conformity, HB2, HB2 law, Justice, LGBTQ, NC, North Carolina, Raleigh