Real Life with Soup

Real Life with Soup

“Babe, I’m making soup, do you want any?” says a woman at the stove, heating up some Campbell Soup. That doesn’t seem like a very unusual opening to a soup commercial but when the camera pans, the viewer sees another woman.

Campbell Soup has just released another commercial in their Real Life campaign. Click here to see the quick fifteen second ad.

I thought when I Googled the ad, I would see many “conservative” or “Christian” sites recommending the boycott of Campbell Soup, but I didn’t.  The results of my Google search was minimal for negative or positive feedback.

However my Google search results did bring up Campbell’s Real Life ad in 2015 that featured two dads and a Star Wars theme. View that ad here. That promo received a boycott threat from the group One Million Moms. Campbell Soup issued a statement defending the ad and late night talk shows did segments about the controversy.

I would like to think that we’ve come a long way in the last two years and that a soup commercial featuring an LGBTQ couple is just not a big deal. But as I scroll through my google search results again, I see that in the last 6 months One Million Moms has protested LGBTQ ads from Chobani and Zales. What are your thoughts Hayden’s Listers?

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A Forever Home

A Forever Home

November was National Adoption Month. Every year in Connecticut, The Department of Children and Families (DCF) and the Judicial Branch finalize hundreds of adoptions, typically 400 to 500 a year.

Connecticut’s DCF Commissioner Joette Katz said the recruitment of families has been re-designed to move away from a general message about the need for adoptive and foster families to one that focuses on a specific child who needs a home. “All around the country, states and counties struggle to achieve results through the conventional marketing recruitment methods that child welfare agencies have always used,” Katz said in a statement. “But when we focus on finding a family for one child at a time, it really brings a spotlight on the joys and rewards of adopting. The pictures and stories of the individual kids are that compelling.”

One of those adoptions provided a young girl named Indigo a forever home. Michael Brinckerhoff had met Indigo’s mother at a support group sixteen years ago and had only met Indigo twice. He received a call that a five-year-old’s mother had told DCF that she wanted her daughter to live with him.

Twenty-six hours after that call, Brinckerhoff and his partner, now fiance, Troy Saunders, went to pick up Indigo at a home in Danbury. Brinckerhoff said that he and Saunders were not thinking of having children of their own but after being with Indigo for 2 weeks, he told Saunders “She’s staying here; we’re going to figure this out.”

DCF’s initial goal, had been to reunite Indigo with her mother, but when that couldn’t happen, the couple began the adoption process. On April 4th, the adoption was official.

Brinckerhoff says that one night after putting Indigo to bed, she asked him to turn the light back on. “She looked at me and said, ‘Thank you for taking care of me, I love you.’”

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